Today, the gluten-free craze is bigger than ever, reaching seemingly fad-like proportions. Some folks are gluten-free out of necessity; exposure to gluten with Celiac would be detrimental to their health. Others still are gluten-free by choice, deciding that it would be best for their individual wellness to avoid it. So what is gluten, and why does it affect certain people so much? Here's the 101: Gluten is a protein. It exists in grains like barley, rye, oats, and most commonly in wheat. It acts like a glue in many different foods. In bread, it helps to give the dough elasticity and to build a structure so the dough can rise. It also provides a chewy texture. While most people can tolerate gluten, those with a gluten allergy or Celiac have adverse reactions. Celiac disease is actually an autoimmune disease, meaning the immune systems that

Most people tend to think of coffee or chocolate when they hear Fair Trade, but those aren’t the only crops that can be certified. Other examples include tea, grains, nuts, fruits, and sugar. In DeeBee’s organic FruitPops, we use Fair Trade tea and cane sugar, which is certified through Fair Trade USA. When you buy products with the Fair Trade logo, you are helping to support ethical global trade. Fair Trade supports farmers and workers in developing countries by using a market-based approach that gives farmers fair prices, workers safe conditions, and entire communities resources for fair, healthy and sustainable lives. Individuals working on Fair Trade farms are provided with fair labour conditions including sustainable wages, freedom of association, and no child labour. When you choose products with the Fair Trade label, your day-to-day purchases can improve an entire community’s day-to-day lives. This

Vegan is defined as no animal or animal by-products to include flesh, bones, dairy, eggs, honey, fur, leather, wool, down feathers, and cosmetics or chemical products tested on animals. It may seem obvious that DeeBee’s Organics products made with organic fruit, tea and coconut cream would be vegan, but for our friends that eat a plant-based diet being certified vegan guarantees there are no hidden animal products (or by-products) in any of our Pops or Freezies. We are certified through Vegan Action, the third-party certifier behind the “Certified Vegan” logo – a registered trademark for products that do not contain animal products or by-products and that have not been tested on animals. The certified logo is easily visible to consumers interested in vegan products and helps vegans to shop without constantly consulting ingredient lists. The Certified Vegan Standards to which all certified companies

"Organic" - we've all heard of it, most of us know we should care about it, but is "eating organic" really that important or has it just become a buzz word used to justify higher prices? When you cut through the hype, there really are a lot of practical reasons why buying organic is the best choice for you and your family ⎯ especially your children. First of all, let's define what makes products like DeeBee’s Organics "certified organic." Organic agriculture is a system intended to create sustainability and harmony between the environment and production. It is based on principles of care, fairness, ecology, and health. Organic operations should protect the health of the environment both in the present and the future. It should work to and build off present ecological systems to both sustain them and learn from them. Finally, organic agriculture should maintain

DeeBee’s is delighted to be a certified B Corporation. Certified B Corporations are leaders of a global movement of people using business as a force for good™. They meet the highest standards of overall social and environmental performance, transparency and accountability and aspire to use the power of business to solve social and environmental problems. There are more than 2,000 Certified B Corporations in over 120 industries and 50 countries with 1 unifying goal – to redefine success in business. DeeBee's Organics is one of Victoria, British Columbia's first registered B Corps and recently received the B Corp Best for the World: Changemakers award! This award honors positive impact and behavior change among Certified B Corporations across all categories on the B Impact Assessment. The full B Impact Assessment evaluates a company’s environmental performance, employee relationships, diversity, involvement in the local