Happy Women's Equality Day!

Happy Women’s Equality Day! You may not have heard of it, but Women’s Equality Day is a day we should all be celebrating. It commemorates the 1920 adoption of the Nineteenth Amendment, which gave women in the United States the right to vote (hear, hear!).

Today and always, DeeBee’s is proud to be a certified Women-Owned business! We’re female-founded, and 68% of our team identify as women. We recognize female leadership as essential to our success, and strongly believe in the importance of championing women leaders.  

As kids are heading back to school, we know that life is about to get so much busier for so many women, whether they’re working outside the home or not. So, in today’s post, we’re celebrating female entrepreneurship, and sharing some of our tips for achieving (or at least moving towards) a great life/work/school balance.

 

Dr. Dionne’s Journey (It Wasn’t Easy!)

DeeBee’s Organics founder, Dr. Dionne Laslo-Baker, dove into business head-first after becoming a mother to two children and completing her PhD in medical science.  It wasn’t an easy journey - learning the entrepreneurial ropes from scratch came with the additional challenges of being a mother and a female going into business. 

Early on, it was very challenging to secure traditional financing, and, despite her PhD, even to be taken seriously.  “One of the first bankers I spoke to said not only that they couldn't fund us, but they also asked why I bothering to do this," she remembers. "I have a very successful husband, who makes a good salary, they told me - why was I disrupting the peace?"

Fuelled not only by her business’s mission, but also by the determination to show other female entrepreneurs and inventors that anything is possible, Dr. Dionne forged ahead and has now grown DeeBee’s to a thriving business with customers across Canada and the United States. See her whole story here.

 

Supporting Mothers and Working Parents

Dr. Dionne is a proud mom. In fact, it was her own children’s kitchen experiments that led to the delicious treats we craft today. So, she’s created a work culture that supports working parents, and we’re proud to have many working moms on team.

“Balancing motherhood and work I think will always be a challenge - but you get remarkably efficient during nap time,” says Ashley, DeeBee’s CFO. “It's great to work for a company such as DeeBee's that supports working moms and doesn’t blink an eye when you have to tend to your child.”

Read more stories from our working mommas and how they manage their busy lives here.

 

Supporting Everyone by Supporting Women

Supporting families, women and the community is what DeeBee’s is all about. It’s why we launched our DreamLauncher program, with stock options, gift matching, and paid time off for volunteering. And it’s why we’re committed to organic food and farming, not just for the health of our own children, but for the health of children everywhere.

We’re also extremely passionate about supporting the LGBTQ2S+ community and for standing up for diversity and inclusion. Read Dr. Dionne’s recent thoughts on this here.

Finally, it’s why we also love sharing tips and tricks for working parents, to make achieving that fabled work-life balance a little bit easier. For example, we’re big advocates and educators on how to use frozen food to save time while staying healthy, and why we love sharing things like our easy, healthy camping hacks and easy after-school snacks for kids on the go.

Ultimately, we believe that the more women can support women, the better everyone will be. So let’s all raise a toast – and maybe a Strawberry Lemon Wine Slushie! - to Women’s Equality Day.

Leave a comment

Your email address will not be published. Required fields are marked.

Please note, comments must be approved before they are published

FIND DEEBEE’S NEAR YOU

Find Locations